Showerthought: the local coffee shop loyalty punch card might be costing me more than I think

It hit me last Tuesday while I was standing in line at Brew & Bean on 5th Street. I've been religiously filling out those little punch cards for like 3 years now, thinking I was getting a deal. One free drink after buying ten, right? But then I did the math in my head. I go there 4 times a week minimum, and each pour-over is around $5.50. That's over $1,100 a year just on that one shop, and I'm getting maybe $50 back in free drinks. It feels like a rewards system, but really it's just a loyalty trap that keeps me from trying other places. Has anyone else stepped back and realized their "coffee routine" is way more expensive than they thought?

2 comments

2 Comments

betty_palmer1mo ago

Wait, don't you get 10 percent off everyday with those punch cards too? I thought the deal was a free drink plus a discount on every single visit.

grant.nina1mo ago

Oh honey, I think you might be mixing up two different promotions there. From what I've seen at my local shop, @betty_palmer, the punch card is just for a free drink after you buy a certain number, no extra discount on top of it.