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Found a referral tracking hack that actually works for us

We were losing track of which partners sent us clients, so I tried setting up a simple spreadsheet with unique discount codes for each agency. After 3 months, we saw that one partner in Chicago brought in 12 leads just from using their code. Has anyone else tried something like this for tracking agency referrals?
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3 Comments
foster.charles
Read a piece online not long ago that said this same kind of tracking helps small agencies spot lazy partners who just hand out codes without actually pushing the product. It also lets you catch people misusing them, like applying their own code to a customer that came through a different channel. Sounds like that spreadsheet saved you a decent chunk of guesswork.
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michaelchen
Heard a podcast where they talked about using UTM codes for this kind of thing.
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the_holly
the_holly17d agoMost Upvoted
Oh yeah, those actually work great for tracking.
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